Ground Truth
A blog by Nearmap
From imagery to insights to answers. Explore the latest posts and new perspectives emerging in the world of location intelligence.All
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Drones vs. AI aerial imagery for roof inspections
Advanced imaging technologies, such as drones and AI-powered aerial imagery, have transformed how insurers analyze property conditions and predict potential damage.
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Nearmap & Betterview: One year later
Over the past year since acquiring Betterview, Nearmap has worked to achieve milestones that wouldn’t have been possible alone. See a glimpse of where the company is headed.
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The 15 most viewed U.S. locations of 2024
We're back with our list of the top 15 U.S. locations our users viewed from above in 2024.
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What is geospatial artificial intelligence (GeoAI)?
Take traditional geographic information systems (GIS) to the next level by layering machine learning over vast spatial data to uncover actionable insights.
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The difference between aerial and satellite imagery
Understand the differences between aerial imagery and satellite imagery and which is best for use in everyday business decisions with geospatial imagery and data.
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What is machine learning in GIS?
Explore what machine learning means for spatial analysis and examine how Nearmap leverages these technologies to drive innovation.
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Driving ROI with AI-derived risk insights
Learn how the Nearmap guide for P&C insurance leaders shows why 59% of US P&C insurers believe the industry will be powered by AI in the future.
Discover more
Across the globe, GIS professionals are using Nearmap to advance their understanding of the world. Learn more about how these geospatial experts in commercial, government, and insurance sectors are optimizing their efficiencies with our solution.Customer Stories
Go behind the scenes with GIS pioneers to see how they’re using Nearmap.
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